PC Gaming Hardware Market Reaches $30 Billion
In terms of world revenue, console gaming has always been king. In individual countries during various time periods it has been different, but in general terms, console is where the money is. This is especially so for hardware, many PC Gamers play on low-end systems or do not use ‘gaming’ mice or keyboards, whereas every single console gamer will have to buy a console and controllers.
However, this is starting to change. Jon Peddie Research (JPR), a technology market research and consulting firm, announced that the PC gaming hardware market reached in all-time high in 2016 of $30 billion, measured by the Total Available Market (TAM), which measures the entire revenue across all competitors.
JPR defined the PC Gaming Hardware market as specifically ‘Pre and DIY built gaming computers, upgrades and accessories such as input devices and audio/communication systems’.
The biggest area of growth is the Asia/Pacific region, in which ‘an entrenched PC gaming culture, large population, and a lack of significant console traction’ were the main factors in the $11.3 billion TAM last year. Despite the growth, North American and Europe still lead the pack. Interestingly, high-end equipment makes up 43 percent of sales, whilst mid-range is 35 percent and entry-level 22 percent, making the higher end the most lucrative.
Some of the main reasons given for this growth across all areas include the increased visual fidelity PC gaming offers, the complete customisability from both a functional and aesthetic perspective, and the superior control with mice and keyboards, cemented by the eSports leagues overwhelmingly using PC setups.
JPR expects PC gaming hardware to continue to grow by as much as 6% a year through 2019. So if you are out there with some money on the hip and looking to invest in something, PC gaming hardware might not be a bad choice! By the way, the feature image is just illustrative. I don’t know how much steam machines had to do with it!